After operating dozens of brands in the 7 and 8 figure annual revenue range, I've assessed hundreds of tools in the space and have compiled my favorites in this list.
These are the tools to help increase your conversion rate or your average order value, both of which will lead to improving your top-line revenue
I love the simplicity of Carthook’s post-checkout upsell tool. You can set up your entire funnel in a matter of minutes to boost your AOV with conditional configurations to only show your offer to the right customers.
Rebuy powers data-driven personalization upsell and cross-sell that integrates seamlessly within your Shopify store. I love using Rebuy because it’s flexibility to be everywhere at once while maintaining a cohesive customer experience. Its data-driven upsell tools means that the right customers will see the right offers.
I use Octane AI’s conversational pop-up and Shoppable Quiz to triple my leads for my business. By making the shopping experience more interactive, we’re seeing higher conversion rates for customers giving us their email and increasing our profitability across email and FB marketing through the zero-party data that we get from Octane.
We use #Paid to take the tedious work of coordinating influencer campaigns. Their platform allows you to directly whitelist an influencer’s account to run paid promotions and you can use your budget to buy as little or as many creatives from the influencer as you need.
Co-op began as a tool for brands within their network to display cross-sell offers from each others' brands that Coop has determined to have similar customer interests. It evolved to take on other parts of the post-checkout experience - surveys, rewards, and upsells. It’s a beautiful experience for your customer after they just bought something from you, and this same experience will help you sell more to each customer.
Snapchat Ads is one of the most effective ways to begin marketing your products. As one of the industry leading social media platforms, you will be able to engage with millions of users on Snapchat, increase AOV and traffic to your site.
This is my favorite section because the cost to convert an existing customer is significantly less expensive than acquiring a new one. Being able to effectively retain customers is the key to building a sustainable eCommerce business.
Klaviyo is my platform of choice for email marketing, second to none. It has an arsenal of powerful tools to automate your email marketing, retain and nurture customers, and broadcast your campaign messages to the right set of people.
Postscript takes SMS to the next level with its audience segmentation tools that allows you to personalize each message to your customers, improve their experience, and ultimately convert better. It powers two-way communications between your brand and the end customer to create an experience that doesn’t seem spammy.
Bring rewards to your customers through Smile.io. With Smile’s platform, you can build loyalty programs to turn every customer into an ambassador and reward your customers for taking actions on your website.
Junip is my review platform of choice because of its ability to customize the experience better than any other tool on the market. It works seamlessly with Klaviyo so you can create review request emails that fit your brand and keep a cohesive experience for your customers.
Especially during this time of uncertainty with paid acquisition on social channels, it has never been more important to collect more customer data that you can own and market with. Privy seamlessly collects customer information without sacrificing branding or customer experience. It’s truly the best of the best in generating leads for your brand.
Transform your Shopify store into a mobile app in just a few clicks with Tapcart. You can integrate apps like Smile, Klaviyo, and Recharge into Tapcart to increase cart size and retain loyal customers.
With Gorgias, you’ll never have to worry about spending hours on end over customer support again. Gorgias centralizes all your tickets into one space and helps you automate and streamline the part of your business that needs the most care. Gorgias is offering Building Blocks students 1-month free PLUS a set of Airpod Pro's for booking a demo with them!
No business can survive without a strong support in the backend. These tools help with your company’s cash flow and managing key assets within the company
Shopify is the best platform to operate your eCommerce business. It integrates with thousands of apps to supercharge your business and is incredibly easy to learn.
Alloy has allowed me to reclaim time as an operator through its simple to use automation tools made just for eCommerce merchants. It takes over menial and repetitive tasks that would typically take hours to do and let you refocus your time to growing your business.
Banking for e-Commerce has never been easier with Mercury. Connect to any payment processor and start sending payments around the world with Mercury's user-friendly platform. Mercury allows you to manage all your e-Commerce payments in one place, making it quick and easy for businesses to manage budgets.
Cashflow being the number one reason why companies fail, Settle exists to solve that issue and give those of us an extra boost to expand our business. Their rate is unparalleled in the industry and their understanding of eCommerce businesses mean that they know what it takes to help merchants grow.
Tydo is a powerful tool to get insights into the data on your business and customers. You can use Tydo to understand performance data surrounding your marketing, operations, and products and drive your marketing and operating decisions effectively.
Shippo is my tool of choice for fulfilling orders because of their easy-to-use platform and their competitive rates. By leveraging their volume from all their customers, Shippo is able to negotiate cheaper postage rates for domestic and international orders and pass those savings onto you.
Shipbob can take on the fulfillment side of your business at any stage of growth. I recommend using a third party fulfillment service when it’s no longer feasible to spend your time packaging orders and you want to outsource it to a company that can fulfill orders same day and at a competitive rate.
Deel helps manage your business’s payroll regardless of where your employees are located. Send contracts and schedule payments in seconds without having to pay any unnecessary costs. Contracts and compliance used to be a headache for me but Deel streamlined it all.
Wonderment is a tool to help you proactively communicate with your customers about the status of their order, to minimize the question “where’s my order?” It syncs parcel delivery data to communication channels like Klaviyo and Postscript so you can craft a better post-purchase experience.
Wayflyer has been a strong capital partner for us while we scale ahead of Q4 because their terms are incredibly flexible and favorable to merchants. It’s a simple sign up process and they transfer cash into your account within 48 hours of onboarding. I can’t think of anything easier than this.
These are agencies that I have worked with myself and spent my own dollars to evaluate. Just tap the button to email me more information about your brand and I can make the proper introduction.
Gr0 is the leader in SEO for eCommerce brands. Known for its ability to get first page and rank #1 for many difficult keywords, they take a holistic approach to SEO, from on-page optimization, backlink building, guest posts, and content creation, they do it all, and they do it the best.
Structured Social is a digital marketing agency for Facebook, Google, Instagram, Snapchat, and Tiktok for fast growing DTC brands. Their team of media buyers understands creative strategies that will make or break your marketing campaigns.
VisCap Media is a one-of-a-kind creative agency that creates direct response ads to make your brand standout amongst thousands of ads that appear online. Their team of industry veterans and visionaries help you craft the creative experience that your brand truly deserves.
Wallaroo Media works with DTC brands of all sizes and acts as an extension of your marketing team so you can focus on working on your business.They’re renowned for their ability to work with smaller budgets compared to other agencies and is the preferred choice for small to medium sized DTC brands.
Imagine — or maybe you don’t have to — that your company needs a marketing team, but your marketing headcount is exactly zero. How do you get started? They make it easy to hire great marketers. With pre-vetted talent and expert hand-matching, we love bringing in freelancers from MH in to help check our bias and spark new ideas.
Acceleration Partners offers services that will help boost your affiliate program, or help you develop one if you haven’t already. Their global teams collaborate to find the best approach for your affiliate marketing needs and help create programs that fit your goals!